Swiss ruggedness since 1884
Victorinox is the best known Swiss brand in the world – and its watches carry the same uncompromising engineering as the legendary Swiss Army Knife.
Over 700 models from eleven Swiss heritage brands, all with certificate and manufacturer warranty. From the rugged dive watch to the hand painted dial.
Buying a Swiss watch in Zurich is easy – buying a Swiss watch at a sensible price is less so. That is exactly where we come in. At our store on Limmatquai 104 we carry Swiss Made watches only, each with an official certificate and full manufacturer warranty, at prices up to 50 percent below RRP.
Our range covers the breadth that defines Swiss watchmaking. Rugged tool watches from Victorinox and Wenger for people who actually use a watch. Classic automatics from Roamer and Mathey-Tissot with over 135 years of brand history. Design and craft at Jowissa and André Mouche. And with Le Temps an honest way into Swiss Made. We quote conditions personally – by phone or through the enquiry form.
We are equally open about what we do not carry: the large luxury manufactures you find on Bahnhofstrasse are not part of our range. In return you get genuine Swiss quality in a price bracket where a watch is still allowed to be something you wear.
Chronographs, dive watches and classic models
Mother of pearl, Milanese and fine cases
From rugged tool watches to hand painted dials. Every brand with its own story – have a browse.
Victorinox is the best known Swiss brand in the world – and its watches carry the same uncompromising engineering as the legendary Swiss Army Knife.
Wenger builds watches for people who actually use them.
Roamer is one of the oldest Swiss watch brands still in business.
Jowissa is known for one of the most beautiful details in Swiss watchmaking: the faceted crystal that refracts light like a gemstone.
Jacques du Manoir stands for feminine Swiss watches with mother of pearl dials, diamond indices and understated shine.
André Mouche is craftsmanship on the wrist: gold plated cases, hand painted motifs and floral details that are hard to find anywhere else.
Swiss Military by Chrono stands for what makes a good working watch: instant legibility, rugged cases and no unnecessary frills.
Mathey-Tissot has been manufacturing in the Neuchâtel Jura for over 135 years – the region from which much of significant Swiss watchmaking originates.
Claude Bernard follows a simple principle: genuine Swiss watches without the markup that marketing usually adds.
For many of our customers Le Temps is their first Swiss watch.
Richelieu is one of those Swiss brands that were never loud and have lasted precisely for that reason.
Every genuine Swiss watch is supplied with a manufacturer warranty certificate. If it is missing, ask.
Only watches meeting the legal requirements for movement, assembly and final inspection may carry the label.
Sapphire crystal is far more scratch resistant than mineral glass and is fitted on many of our models.
30 metres means splash proof, not suitable for swimming. For diving you need at least 200 metres and a rotating bezel.
Looking for a particular model, a specific brand or a gift? Write to us – we usually reply the same day.
Call us or write to us. We will tell you honestly whether we have it in stock – and put it aside for you on request.
If you want to know whether a model is currently in stock, call us directly. We will check straight away.